The United Kingdom has more manufacturers of condensate removal pumps than any other European country. It’s also the home base of one of the sector’s leading producers. But none of this has prevented the expansion of Sauermann on the UK market due to the extensive range of products the company offers, including mini-pumps, centrifugal pumps and peristaltic pumps.
Another characteristic of the UK market is an unusual equilibrium between the heating, refrigeration and A/C sectors – as compared to Spain where A/C prevails massively, or Germany, where sanitary and heating take the lead. In the UK, as in France, the distribution sector is relatively concentrated. Moreover, a characteristic of the UK market is that the installers greatly influence the choice of appliance. This in turn means that Sauermann needs to maintain close links with the installers by providing thorough technical and commercial assistance using a range of logistical and training tools.
By continuing its innovation policy and keeping up with market demands and trends, Sauermann UK Ltd can become of a key player on the UK A/C and heating market.
